 The increased access to high-speed broadband Internet technology by the U.S. Population has resulted in explosive growth in e-commerce retail sales over the last few years. In 2005 alone, e-commerce accounted for $85 billion in retail sales, and by 2008, this figure is expected to increase to $140 billion. In 2002, CMG Worldwide recognized this burgeoning marketplace and began developing its e-commerce division via our client webstores. It is our theory that if, for example, one is interested Marilyn Monroe merchandise, the first place where one would look on the Internet would be www.MarilynMonroe.com to make a purchase.
CMG successfully built a webstore platform, which is easily replicated and customizable from client to client. Today, CMG manages webstores for MarilynMonroe.com, JamesDean.com, BettiePage.com, VinceLombardi.com, BabeRuth.com, BillElliott.com, HollyMadision.com, BridgetMarquard.com, KendraWilkinson, and DavidChobat.com.
In addition to providing a supplemental revenue stream for CMG Worldwide, the webstores have also served as an excellent distribution support tool to our licensees through the consignment arrangements that we have set up.
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